AI Sales Readiness

Certify that every rep can sell before they meet a real buyer

AI sales readiness uses artificial intelligence to ensure reps can execute high-stakes conversations - like discovery and objection handling - before they engage real buyers. It replaces static quizzes and passive course completion with active, simulated, data-driven performance certification.

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Real AI Sales simulation data across industries, proven at scale

100,000+

Simulated Minutes Assessed

4,000+

Scoring Rubrics Built

22%

Average Skill Lift

40+

Languages Supported

What it is

From course completion to proven competence

AI sales readiness reshapes traditional corporate learning and sales training. Instead of measuring what a rep watched, it measures what a rep can actually do - under pressure, in the exact conversations that decide deals.

Traditional enablement

Static quizzes and multiple-choice tests
Passive course completion as a proxy for skill
Manager gut-feel on who is ready
Ramp measured in quarters, not days

AI sales readiness

Unscripted, simulated conversations against real buyer personas
Objective, rubric-based scoring on every attempt
Skill gaps surfaced from actual performance data
Certification tied directly to revenue outcomes

The four building blocks

Core components of AI sales readiness

Four capabilities work together to turn practice into proof - from the first simulated call to the revenue it drives.

AI Roleplay & Simulations

Reps practice unscripted, voice- or video-based conversations against simulated buyer personas, receiving instant objective scoring and rubric-based feedback.

Conversation Intelligence

AI analyzes live or recorded sales calls to flag missed objections, buyer risk signals, and specific skill gaps - so coaching targets what actually happened.

Adaptive Micro-Learning

The system automatically prescribes short, targeted training paths based on individual weaknesses found during roleplays or real calls.

Closed-Loop Analytics

Practice metrics and skill mastery tie directly to real-world revenue outcomes like win rates and deal velocity, closing the loop between training and results.

Turn your standards into measurable practice paths

Build

Turn your standard into a simulation

Drop in a website, playbook, pitch deck, or brochure. Simmie builds a realistic simulation with buyer personas, objections, and scoring drawn from your materials - no setup or implementation timeline.

Drop in any source

Website URL

Playbook PDF

Pitch Deck

Marketing Brochure

Building your simulation…

Ready in under 60 seconds

VP of Operations @ Acme Logistics

Skeptical buyer • Budget conscious • Prefers data over pitch

DiscoveryPricing objectionCompetitor comparison

Practice

Reps practice real conversations

Every rep runs real-time, two-way voice conversations against your standard - cold calls, objection handling, discovery - as many times as it takes to get ready.

Simmie AI Sales Call Simulator live session header showing buyer persona Marisol Veyra-Kline, Director of Revenue Enablement, with Video, Start Simulation, and End call controls.

Score

Every call gets scored against your standard

No opinions, no gut calls. Each session returns an objective score, a pass or not-pass against your bar, and a written evaluation of exactly what worked and what cost the deal.

Simmie session scorecard showing an overall score of 51 percent marked NOT PASS, with an evaluation summary explaining that the caller used a generic pitch, shallow discovery, and asked for a demo prematurely.

Coach

AI Coach helps your reps close the gaps quicker

Simmie surfaces the exact moments that lost the call and prescribes targeted drills - so improvement is visible and consistent across the team.

Manage

Managers watch the magic happen from their dashboard

Every session, score, and readiness signal rolls up into one live view - so managers see who is ready, who is improving, and who needs attention without reviewing a single call by hand.

Simmie AI Sales Call Simulator Team Performance Overview dashboard with metrics for active reps, average score, improving, ready, and needs attention, plus a team table tracking each rep's sessions, practice time, score, trend, and readiness.

Why it wins

Benefits over traditional enablement

Readiness is not another course to complete. It is a faster, more scalable, more agile way to make sure every rep is genuinely ready to sell.

Shorter ramp times

New hires reach confidence and fluency in days rather than quarters, practicing high-stakes conversations before they ever cost a real deal.

Scalable coaching

Managers bypass manually reviewing every call while holding the whole team to one uniform, rubric-based coaching standard.

Agile messaging rollouts

Deploy new product narratives globally and test rep proficiency in minutes - then verify the whole org absorbed the change.

Built for Enterprise

Enterprise-ready from day one

Connect Simmie to the systems your team already uses, stay compliant in regulated industries, and train distributed teams in 40+ languages, all to the same standard.

Integrate With Your Stack

AI sales simulations that connect to the systems your team already uses

Launch Simmie from your existing workflows through MCP and enterprise integrations. Connect CRM, ATS, and LMS platforms, sales enablement tools, Microsoft Teams, Copilot, ChatGPT, Claude, Slack, and internal AI agents, so your systems can call Simmie directly to create simulations, assign practice, retrieve readiness data, and trigger coaching workflows.

Regulatory Adherence

Detect deviations from critical compliance standards including FINRA, SEC, EEOC, FDA, and Fair Hiring mandates.

"License to Sell" Gate

Require reps to pass a competency benchmark before they're allowed to contact customers or access live leads.

Audit-Ready Logs

Replace subjective sign-offs with objective scoring, recordings/transcripts, and exportable proof tied to each rep.

Zero Recording Risk

Generate coaching insights from simulations - without relying on real customer calls or consent complexity.

Simple Team Pricing

One annual license.
Your reps, coached and ready.

Practice, coaching, recommendations, and readiness tracking - all calibrated to your team's standards.

Annual License (Priced By Team Size & Integrations)

Pricing built around your team

Every rollout is scoped to your team size, integrations, and goals - so let's talk. We'll walk you through the platform and put together pricing that fits.

Full platform access
Personalized Recommendations
Manager dashboards & analytics
AI Coach + AI Builder
Certification & readiness tracking
Custom rubrics & scenarios

Need SSO, in-tenant deployment, or advanced enterprise rollout? See our Enterprise platform.

Not ready for a full rollout? Start with a Team Readiness Assessment.

What Sales Leaders Are Saying

Real feedback from sales leaders running Simmie with their teams.

On Platform Realism

"It was tremendously realistic and accurate."

On Training Impact

"This is exactly what I had dreamed of. It's exactly what we need."

On the Problem

"Training salespeople on extremely complex, emotional calls is time-consuming and difficult to scale for quality assurance."

Straight answers

What buyers ask first

Everything sales leaders ask before rolling Simmie out to their team.

AI sales simulations let reps practice realistic conversations with buyers who push back before they speak to a customer. Simmie scores those conversations against your rubric, identifies skill gaps, and recommends focused practice. AI sales readiness means seeing who meets your standard, by rep and location, with scores and transcripts to support your coaching decisions. Practice scores do not guarantee business outcomes.

Yes. Define your standard using your playbook, best calls, or scoring rubric. Every rep practices against it in AI roleplay simulations. Upload live calls or record field conversations to score them against the same rubric, then review readiness by rep and location with supporting transcripts. Only upload or record conversations you have permission to use, in line with your organization's privacy requirements.

We connect your existing AI agents or help set them up, load your business context and playbook, calibrate scoring rubrics, create the first simulations, configure the training cadence, and onboard managers. We configure supported conversation and transcript workflows with you so your actual sales conversations can become relevant simulations. Together, we define the integrations and rollout requirements your team needs.

Yes. The Team Readiness Assessment is a fixed-scope engagement over one quarter. Score your team against your standard and identify gaps by rep before deciding where to focus a broader coaching program. Book a conversation to agree the assessment scope and how the findings will inform your rollout.

Yes. Use your actual sales conversations and approved transcripts to identify where reps get stuck and what strong performers do well. Simmie uses that context to create simulations around real buyer needs, objections, and decision points. Only share conversations you have permission to use, in line with your organization's privacy policies.

Different reps need different practice. One may need to ask deeper discovery questions, while another needs to explain value or respond to a price objection. Simmie identifies skill gaps and recommends coaching and drills tailored to each rep's performance, using your customer situations and selling standards.

Practice uncovering needs, listening and following up, understanding the buyer's goals, connecting a solution to those goals, addressing objections, and agreeing on the next step. Simulations can reflect your industry, offers, and the conversations your reps actually have.

Yes. Use successful sales conversations as examples of the skills you want to teach. Turn the way top reps explore a need, explain value, or handle hesitation into realistic simulations so the rest of the team can practice the approach, not just memorize their words.

Scoring helps you choose the next coaching focus and track improvement. Your rubric defines the skills that matter, and human-scored reference conversations help calibrate the scoring. The score is a starting point for development, not the end goal. Review progress alongside your own sales results; simulation scores do not guarantee revenue outcomes.

Yes. Start with playbooks, scripts, presentations, a website, or a description of the customer situation. Add actual sales conversations and transcripts you have permission to use whenever you're ready to make your simulations more relevant to what your team encounters.

No. Your LMS delivers knowledge, and managers bring experience and context. Simmie helps reps apply what they learn in realistic conversations, with personalized practice and AI Coaching between manager sessions. Managers can use skill-progress insights to make their own coaching more focused.

Yes. Keep a shared selling standard across teams, branches, and regions while personalizing practice to each rep's gaps and local customer conversations. Managers can follow progress by rep, team, or location and share effective approaches across the network.

The Simmie Builder Assistant turns scripts, playbooks, and your actual sales conversations into realistic practice simulations. Use your content to build a scenario with a buyer persona, scoring rubric, and adaptive conversation flow. Approved transcripts can become new scenarios grounded in the conversations your team actually has.

After a simulation, AI Coaching analyzes the rep's performance and provides interactive debriefs, skill-gap feedback, and targeted drill recommendations. It helps each person understand what to change and rehearse a better approach before the next customer conversation.

Get started

Get everyone above the bar

Assess your team, identify the gaps, and assign the practice that helps every rep improve faster.

Don't know where to start? Schedule a Consultation