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Insights on sales training, coaching, and building high-performing teams.

Getting Started·April 6, 2026·4 min read

How to Use Simmie: A Getting Started Guide

You just invested in the best tech for sales. Here's how to get the most out of it—from loading your first scenario to mastering the AI Coach.

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Sales Training·April 1, 2026·5 min read

Why Traditional Sales Roleplay Fails (And What Actually Works)

Most sales managers know roleplay is valuable. So why do reps dread it? The problem isn't roleplay itself—it's how we've been doing it.

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Sales Leadership·March 25, 2026·6 min read

How to Actually Measure Sales Coaching ROI

Sales leaders know coaching matters. But proving it to the CFO? That's where things get complicated. Here's a framework that works.

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Sales Skills·March 18, 2026·7 min read

The Discovery Call Framework Top Performers Use

After analyzing thousands of discovery calls, patterns emerged. Here's the framework that separates top performers from the rest.

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