Insights on sales training, coaching, and building high-performing teams.
Insurance is sold in conversations, and every one of them is regulated. Simmie lets brokerages give producers unlimited, realistic practice with objective scoring - while enforcing the disclosures, suitability standards, and compliance language a roomful of role plays never could.
Read articleRubrics used to be static scorecards a manager applied by hand. Simmie's Rubric Builder turns two sentences of plain English into a working evaluation framework that scores every practice rep and every live call against the same bar - automatically.
Read articleCold calling is a skill that decays without reps, but practice almost never happens at the moment it matters. Simmie's MCP server makes on-demand cold calling practice callable from the tools you already use - so you can run a realistic dial right before you pick up the phone.
Read articleThe hardest part of rolling out AI isn't the model - it's getting people to actually use it. Simmie's MCP server makes coaching callable from the tools your team already lives in: Claude, ChatGPT, Copilot, and your CRM. No new tab, no new habit.
Read articleMost AI tools fail not because they don't work, but because they don't fit. Here's why workflow integration is the difference between AI that gets used and AI that gets abandoned - and how Simmie's subagent architecture makes adoption effortless.
Read articleSalesGame.ai looks like a marketing stunt. Buried inside it is the cleanest demonstration of how Simmie embeds into Seismic, Degreed, Cornerstone, and any LMS that supports LTI.
Read articleGolf simulators don't replace golf courses—they make golfers better on golf courses. The same principle applies to sales. Here's why practice changes everything.
Read articleYou just invested in the best tech for sales. Here's how to get the most out of it—from loading your first scenario to mastering the AI Coach.
Read articleMost sales managers know roleplay is valuable. So why do reps dread it? The problem isn't roleplay itself—it's how we've been doing it.
Read articleSales leaders know coaching matters. But proving it to the CFO? That's where things get complicated. Here's a framework that works.
Read articleAfter analyzing thousands of discovery calls, patterns emerged. Here's the framework that separates top performers from the rest.
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