Coach Every Rep, Every Week Without Adding Hours to Yours.
Your 1:1s can't cover cold calls, discovery, objection handling, AND deal review. Simmie runs the practice reps for your team and scores them against your playbook — so your time goes to the conversations that need you.
Used by sales reps at these companies
From startups to regional brokerages
What Sales Leaders Are Saying
Real feedback from sales leaders running Simmie with their teams.
"It was tremendously realistic and accurate."
"This is exactly what I had dreamed of. It's exactly what we need."
"Training salespeople on extremely complex, emotional calls is time-consuming and difficult to scale for quality assurance."
— What You Actually Get —
See the product. Not the philosophy.
Four things that make Simmie different from everything else you have tried.
Build a sim in 60 seconds
Paste a URL or upload a PDF. Simmie extracts your product, personas, and objections — and spins up a practice scenario instantly.
Try the builder →Reps practice anywhere, anytime
No scheduling, no calendar juggling. Your reps run practice sessions on any device — before a big call, between meetings, on the commute.
See how it works →A dashboard, not a recording library
See who improved, who is stuck, who is ready for live calls. Track progress across your whole team without listening to hours of recordings.
View sample dashboard →Turn any call into a drill
Upload a real call recording and Simmie converts it into a practice scenario. Your reps train on actual conversations, not generic scripts.
Learn more →The Hidden Cost of DIY Coaching
Manual coaching doesn't scale.
It just burns out your best people.
Even if you had the time, the math doesn't work. Here's what it actually costs to coach reps yourself.
Context Jumping
Every rep is different. Different skill gaps, different deals, different personalities. Your brain has to reset between every single session.
15-20 min lost per rep
Setup & Debrief Time
Prep the scenario. Run the roleplay. Give feedback. Document it. That 15-minute practice just became 45 minutes of your calendar.
3x the actual practice time
Scheduling Headaches
Find a time that works. Reschedule when deals pop up. Chase down the no-shows. Repeat weekly for every rep on your team.
2-4 hrs/week in coordination
Turnover Multiplier
New hire? Start from scratch. Rep leaves? All that coaching walks out the door. High turnover teams never stop onboarding.
Endless restart loop
Sales coaching is one of the highest-ROI activities you can do.
But coaches don't scale.
For a team of 10 reps, quality coaching adds
8-12 hours/week
to an already overloaded manager's workload.
This is uncalculated time that never shows up on a calendar. It compounds with turnover — new hires reset everything. Outsource the repetitive work to infrastructure that actually scales.
Experience Simmie in Action
Click the green phone button to hear how our AI-powered simulation sounds. Practice cold calls, objection handling, discovery calls and more with realistic conversations.
Launch now on the web app - integrate fully when you’re ready.
Did you know?
Interactive role-play training improves knowledge retention by up to 75% compared to traditional lecture-based methods. Practice makes permanent.
This is a preview. The live product is a real-time, two-way voice conversation with instant post-call coaching and scoring.
Spin up custom simulations for your team in under a minute
Drop in a website URL, your sales playbook, a pitch deck, or a marketing brochure - Simmie builds a realistic simulation around your materials before your next 1:1. No instructional designers, no implementation timeline, no off-the-shelf scenarios that don't reflect how your buyers actually push back.
Stand up your program in a day
No instructional designers, no implementation services. Drop in your source and your reps start drilling.
Any source your team already has
Websites, playbooks, pitch decks, product docs, marketing brochures - it all becomes a Simmie.
Personas that match your buyers
AI-generated profiles pulled straight from your content — titles, objections, and pain points your reps actually hear.
Your rubric, your standards
Scoring adapts to your methodology so every rep is graded against your playbook, not a generic SaaS template.
Drop in any source
Ready in under 60 seconds
VP of Operations @ Acme Logistics
Skeptical buyer • Budget conscious • Prefers data over pitch
Simmie AI Coach
Analyzing session
Sarah handled the pricing objection well, but talked over the prospect at the 2:14 mark. Active listening is the gap. I've queued a drill.
Great — send me the team-wide trend.
4 of 11 reps are interrupting on objections. I've assigned a 3-minute pause drill to each.
Your managers are buried. Your reps need coaching. Simmie closes the gap.
Every rep session is a coaching opportunity your managers don't have time for. Simmie's AI Coach analyzes every word, catches the patterns that tank deals, and delivers standardized feedback in seconds — so ramp times shrink, conversion rates climb, and compliance stays documented.
Skill gaps surfaced instantly
Pinpoints exactly where each rep is losing the buyer — so managers know where to intervene without sitting through every call.
Coaching without calendar drain
Every rep gets an interactive AI debrief after each session. Your managers stay focused on pipeline, not scheduling 1:1 roleplays.
Faster ramp, higher conversion
Simmie prescribes targeted drills for each rep's weaknesses. Ramp times shrink and pipeline conversion climbs — measurably.
Consistent, compliant coaching
Every rep gets the same rubric-grounded feedback, every time. Standardization baked in, audit trail included.
Built for the teams you'd expect — and a few you wouldn't.
Simmie works for any consultative, relationship-driven sales process.
Staffing & Recruiting
Train recruiters on intake calls, candidate qualification, and client management.
Wealth Management
Certify advisors on discovery, compliance conversations, and complex product positioning.
Insurance
Practice needs analysis, policy explanations, and objection handling before live clients.
Tech Sales & SaaS
Run discovery call drills, demo practice, and negotiation scenarios.
Real Estate
Practice FSBO, off-market, and expired listing calls to build pipeline faster.
— Transparent Pricing —
Pay for what you use.
Scale as you grow.
Credits are shared across your whole team. Start small, add more as you see results. Most teams start on Growth.
Starter
800 credits · Typically 2–5 reps
- Ai Builder Assistant
- Ai Coaching Assistant
- Custom personality creation
- Call recording analysis
- Manager dashboard & analytics
Growth
2,500 credits · Typically 6–20 reps
- Everything in Starter
- Performance assessments
- Custom rubrics & pass gates
- Certification tracking
- Priority support
Scale
10,000 credits · Typically 21–100 reps
- Everything in Growth
- SSO (SAML + SCIM)
- Custom tracking dashboards
- Slack & MS integrations
- Dedicated success manager
Not sure which plan fits?
Use our credit calculator to estimate your team's monthly usage based on rep count and practice frequency.
Org with 50+ reps, SSO, or compliance requirements? See Enterprise →
— FAQ —
Questions before you start
Everything you need to know to get your team up and running.